Responsibilities:
▪ Lead the development of high-impact Arabic content for integrated marketing campaigns, brand initiatives, and
strategic communication across all platforms.
▪ Create and guide the production of persuasive messaging that reflects audience insights and aligns with
organizational strategy.
▪ Oversee content localization and ensure linguistic, cultural, and contextual accuracy across all Arabic
deliverables.
▪ Review and mentor junior copywriters to uphold high editorial standards and support their development.
▪ Drive the content review and approval process, ensuring alignment with brand tone, quality standards, and
compliance requirements.
▪ Contribute to the creative direction of campaigns by collaborating with cross-functional teams including design,
social, and digital marketing.
▪ Develop Arabic content strategies aligned with business objectives, leveraging data insights and market
research.
▪ Lead efforts to optimize Arabic content for SEO and digital performance, including metadata, keyword planning,
and content architecture.
▪ Provide expert-level input on adapting global messaging to resonate with local and regional Arabic-speaking markets.
▪ Represent Arabic copywriting in campaign planning, brand strategy sessions, and creative brainstorms.
▪ Monitor content performance analytics to refine strategy and enhance audience engagement across platforms.
▪ Manage high-volume, complex content pipelines while ensuring timely delivery, quality control, and brand consistency.
▪ Act as a subject-matter expert on Arabic communications, ensuring alignment with Six Flags & Aquarabia
Qiddiya City’s brand voice and vision.
Requirements
Education:
Bachelor's degree in Arabic Language, Journalism, Communications, Marketing, or a related field.
Experience:
3-6 years of experience in copywriting or content creation, particularly in marketing, advertising, or media environments.
Skills:
Exceptional command of Arabic with strong writing, editing, and proofreading skills.
Deep understanding of Arabic-speaking audiences, including cultural and linguistic nuances.
Ability to craft original and compelling content that engages and inspires readers.
Basic understanding of SEO principles and their application in Arabic copywriting.
Flexibility to write for various formats, tones, and audiences.
Strong interpersonal skills for working with cross-functional teams and stakeholders.
Ability to manage multiple projects and meet tight deadlines.
Capacity to interpret data and analytics to enhance content strategies and effectiveness.
Proven ability to craft clear, compelling press releases and official statements in Arabic, tailored for both media and
public audiences.
Languages:
Fluent in English
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